Case Study: Kissable Toothpaste

What better way to enhance the toothbrushing experience than to formulate a toothpaste with an exhilarating purpose. This is what we found when OmniBlue Marketing teamed up with Dr. Danielle D. Greene and helped launch the Kissable toothpaste and mouthwash.

To distinguish the brand from any toothpaste in the market, we began by concocting a toothpaste formula that offers all-natural healthy ingredients to protect and preserve oral care. Above all, these ingredients are tasty and provide cleansing, freshening properties that enhances toothbrushing. On the creative end, OmniBlue developed the logo, box design, press releases, and three other lines of luxury toothpastes with flavors such as Peppermint & Spearmint, Mango, Orange and Pineapple.

Once the toothpaste was ready for manufacturing, OmniBlue ventured out to Malaysia and handled production overseas. With an awareness of the rules and regulations established by the FDA, OmniBlue successfully imported the toothpaste to US markets with safety approval. In addition, we developed a trademark for the toothpaste and set up company corporations.

Through our product launch, Kissable Toothpaste has become a sensation in the oral care experience for many consumers. With that said, there is simply nothing more exciting than being kissable after using this product.

www.bekissable.com